Crown Worldwide Group win top communications' awards for work on Purpose
Over the past year, Crown Worldwide Group has collectively undertaken huge work to rediscover and bring its Purpose of “Making it simpler to live, work, and do business anywhere in the world” to life. Crown’s purpose reflects its overarching commitment to every one of its customers to make the complicated simpler. Whether that's facilitating large-scale risk assessments of an organization's data, helping multinational firms to move large numbers of employees around the world, or refitting a client's offices at short notice to support their employees return to work. In short, it is our guiding "North Star" for everything we do.
On July 7, we received recognition for these efforts at The Internal Communications and Engagement Awards (ICE), organized by Communicate Magazine. ICE awarded Crown Worldwide Group, and its partners FathomXP and Insight Agents, gold in two specific awards: Best Use of Data and Best Evaluation Process and were also “highly commended” in the Innovation category. Furthermore, to reflect Crown’s overall achievements, Crown also won ICE’s “top accolade”, their Grand Prix award. ICE noted this achievement by saying “This result is not only a success for Crown Worldwide, but for internal communications all over the world.”
Jeremy Laight, Crown’s Director Brand Marketing, who collected the award on behalf of the Group, commented as follows, ‘ We’re delighted our efforts to ignite our Purpose across the company has been recognised at these prestigious awards. They reflect our total commitment to ensuring every member of our team is focused on making it simpler to live, work and do business anywhere in the world for our customers’.
‘Furthermore these awards are a great acknowledgement of the contribution of our Insights Team, led by Thomas Nagy, who developed the award-winning data and evaluation strategy.’
International recognition for communication excellence
The credibility of these awards is underscored by the professional pedigree of the judges involved, who represented a wide range of respected organisations, including Shell, Rolls Royce, UNICEF, and Iron Mountain. In addition, the competition was fierce, including notable international brands such as; KPMG, NBC Universal, Mondelez, The Kraft Heinz Company, Ericsson, Deutsche Bank AG, BDO LLP, Tesco, O2, Lloyds Bank, Elsevier and Bupa.
Continuing to make it simpler
These awards recognize the importance Crown is placing on bringing Purpose to life every day, both internally with its people, but more importantly through the way it interacts with its customers, across every market and every business, within the whole Crown Worldwide Group.